Media Buying and Placement
Appearances Marketing and Promotion has a different approach to media buying and placement. Our agency is non-commission, meaning we use our collective volume to find the most competitive pricing for your business. We create media plans, which consist of buying and placing advertisements in daily print, radio, television, magazines, digital formats, and more. We want your advertisement to market towards your desired audience and capture the attention of potential new customers.
RADIO
Appearances Marketing and Promotion have a close relationship with Inland Northwest Broadcasting. We understand the ins and outs of putting advertising on the air and how to do it at the best price. See below an example of an ad you may have heard on your drive to work.
Inland North Waste - Earth Day Event
Whoever says print is dead, does not know what they are talking about. Studies have shown that customers who receive direct mail are 28% more likely to invest in a business. From newspaper advertising to personalized postcards, we are able to reach a large audience of potential new customers.
DIGITAL FORMATS
The most important part of digital format media placement is knowing where the content would be best received and most viewed. From growing schools looking for new enrollment opportunities, to large, city-wide events, we know just where your content will reach the right demographic. See some examples below of where we have placement media in digital formats.
Gold Mountain Community School feature in Moscow Chamber of Commerce Friday Newsletter - 8/26/2022
SIGNAGE
The idea of marketing through large signage can be daunting, but we assure you that we have the right information and talent to execute billboards, commercial vehicles, and more to attract the attention of the public eye.
